Onesend Plus provides detailed contact tracking along with powerful contact nurturing tools to help you organise your marketing campaigns. Onesend Plus automates the process of finding and nurturing contacts through landing pages and forms, sending email, text messages, web notifications, tracking social media, and integrating with your CRM and other systems.
Onesend Plus is a fully-featured marketing automation platform that enables organisations of all sizes to send multi-channel communications at scale, and simultaneously personalise the experience for individual contacts.
Easily orchestrate automated campaigns with the intuitive, visual builder that lets you send email, text, mobile, and web messages.
Turn your website into your most valuable asset with website tracking that helps you get to know your visitors better.
Core to the digital marketer’s toolset, highly flexible templates enable you to deliver and optimize effective emails.
Easily customize individual landing pages with content tailored and styled for your target audience.
Use existing contact and real-time engagement data to personalize the experience on your website and in your emails by delivering relevant content to individuals in your audience.
Native plugins, integrations, and open APIs provide the freedom needed to connect Onesend to all of your business-critical technology solutions.
Marketing automation doesn’t need to be a “necessary evil,” and it definitely shouldn’t create more pain than joy. With Onesend Plus, it’s easier than ever to build email nurture campaigns, personalise messages, execute A/B tests, and measure results. By simplifying marketing for everyone on your team, it eliminates the need to hire dedicated, certified staff just to execute your campaigns. As a result, with your team able to launch campaigns in minutes, not days, you get more time back to focus on reaching all of your milestones and goals.
Creating a personalized experience for your audience is no longer an insurmountable obstacle ‒ it’s a realistic goal. Onesend Plus gives marketing teams unrivaled flexibility to create simple or sophisticated multi-channel campaigns. Combine that with dynamic content across your website and communications channels, and you have everything you need to plan and execute a smarter communications strategy. Onesend Plus provides the capabilities marketers need to more creative and drive deeper relationships with customers.
This is where things get interesting! Let’s walk through how Onesend Plus can be used.
Imagine a new visitor comes to your website. They are an IP address, nothing more, maybe some basic geographic data. They browse pages on your website, eventually landing on a special page with a call-to-action form.
This form collects a few bits of information (e.g. name and email address). Now this visitor is now a known visitor. You may have a contact segment setup to capture these visitors and add them to a specific campaign. These campaigns will send emails, post to social media, and other actions based on either specific times or user interaction. Think of it like a decision tree. If the user opens the email, do this, otherwise do that. These campaigns can span hours, days, weeks, or even months!
Now are you starting to see what’s happening? This known visitor is gradually becoming a contact. As this contact completes various actions, you give them points. These points help you to weight your contacts and see which ones are hot. Once a contact earns a certain amount of points they are automatically moved into your CRM or other system. Now you have a list of contacts you can confidently know are ready to be directly contacted.
We provide in-depth and detailed contact tracking along with powerful contact nurturing tools to provide businesses with the tools needed to organize their marketing campaigns. Contact tracking provides page views, time spent on site, and specific interests.
Onesend Plus takes contact nurturing one step further by allowing businesses to create any type of additional custom fields for a contact. Using deeply integrated API’s it is possible to tie your CRM fields direct to your contact fields.
Campaigns and drip programs are critical to any good marketing automation program. Onesend Plus comes with flexible, easy-to-use campaign management and drip program creation. Create a campaign and define actions and events which contacts will follow. Automate the process of connecting with contacts and nurturing them along the sales funnel.
Onesend Plus lets businesses define multiple outcome processes and set both date triggered actions as well as activity triggered actions.
Marketing automation uses landing pages to help capture key information from site visitors. Onesend Plus lets businesses create stunning and unique landing pages easily through the integrated page builder. These landing pages provide key information to help monitor site traffic and also allows download monitoring for asset management.
All of these resources working together create a personal profile on each site visitor tailored to their interests and needs and provide businesses with relevant information for building a strong profile.